THE CELEBRITY-FREE AGAVE FRONT: STREET KIT V1
100% AGAVE. 0% CELEBRITY.

This kit is free. Print it, place it, remix it. It belongs to the movement.
Five rules ride with it. Break them and you are not one of us.

1. NEVER attack a distillery, a jimador, a worker, or Mexico. Our fight is
   with renters: the celebrity owners and conglomerates who treat two
   centuries of craft as a bottling service. Numbers are fair game.
   Names of distilleries never are.
2. PUNCH UP ONLY. Billion-dollar exits and multinationals. Never sideways
   at small brands, never down at the people who make the liquid.
3. PLACE IT LEGALLY. Your own stuff, willing bars, consenting walls.
   No public fixtures, no storefronts without a yes, no property damage.
   A movement about respect does not vandalize anyone's livelihood.
4. RESPECT THE CULTURE. This movement defends a Mexican tradition.
   We show up at cultural events as guests, invited, or not at all.
5. SELL NOTHING. The seal is never merch. Nothing in this kit may be sold.

The seal is a registered mark of the movement, licensed for non-commercial
use under these rules. celebrityfreeagave.com
